2015 has seen more content creation than ever before – 70% of marketers today are creating more content than last year. Creating meaningful and rich content is a key foundation to great marketing. In today’s viral age, there are many media channels to choose from when targeting customers with content. How can you create the […]
Tag Archives: Metrics
Customer Lifecycle Marketing, Customer Relationship Management
How Agile Data Management Enpowers Everybody
Information is power, especially when success in this day and age depends on quick access to information. Everyone, ranging from top-level strategists, market research teams, product development task forces, to technical support and contact center staff need real-time data at their fingertips to achieve their business goals. Agile business intelligence reflects this new approach to […]
The equation is simple: customers + engagement = revenue The obvious focus of every organization is to remain in business and, beyond that, improve business. But, the former comes before the latter as a fact of nature. Another fact in the art of creating a sustainable business model is that the success of an organization […]