ROI’s Campaign Builder is an extremely intuitive and efficient feature of the overall Customer Lifecycle Marketing platform. The Campaign Builder offers a canvas view, among many other functionalities, which streamlines the construction of automated drip campaigns and allows you to nurture the right way based on real-time customer activities. Campaign Builder provides you the opportunity to visually build out campaign flows, offering an overall picture of how individual efforts work together to make an impressive nurturing campaign.
With ROI’s Customer Lifecycle Marketing platform, campaigns can be created quickly, changes to existing campaigns made easily, and the overall effort required to maintain many automated nurturing campaigns can become an engaging and profitable experience.
Emails can be scheduled to send any time, at any frequency. Or they can trigger off of other actions such as a website form submission, an online purchase, or more complex criteria.
The Campaign Builder can also send reports to any email address based on triggers within campaigns. For instance, your internal teams could receive a detailed email every morning of which contacts finished a drip campaign – so phone calls can be made to get the sale.
How, why, and when emails are sent – and the options surrounding them – are made easy and flexible with the Campaign Builder. Reach out to us to see a demo to see it in action.