What Is Video Advertising?

Video advertising is one of the most effective ways to capture your audience’s attention and drive engagement. By using short, compelling video ads, businesses can deliver their message in a visually dynamic way that resonates with potential customers.

Unlike traditional banner or text ads, video ads are highly engaging and can be placed across multiple digital platforms, including websites, social media, streaming services, and mobile apps. Whether it’s a quick promotional clip, a product demo, or a brand storytelling piece, video ads allow businesses to connect with their audience in a powerful and memorable way.

Why Invest in Video Advertising?

Video advertising is one of the most powerful forms of digital marketing, delivering higher engagement, better recall, and stronger ROI than static ads. Whether you have a promotional video, testimonial, or brand story, we can place your video ad across thousands of premium websites, social media platforms, and streaming services to connect with your target audience.

✅ Higher Engagement – Video content captures attention more effectively than static ads.
✅ Better Conversion Rates – Viewers retain 95% of a message when watched in video format.
✅ Wide Reach – Video ads can be placed across multiple platforms, including websites, YouTube, social media, and streaming services.

How Video Advertising Works

Our advanced video ad targeting ensures your content reaches the right customers at the right time. We offer a range of targeting options, including:

✔ Amazon OTT & Video – Advertise through Amazon DSP on Fire TV Stick, Prime Video, and more.
✔ Video Retargeting – Re-engage users who have interacted with your website.
✔ Video Keyword Targeting – Target users based on search behavior and intent.
✔ Video A.I. Targeting – Use artificial intelligence to optimize ad placements for better performance.
✔ Video Behavioral Targeting – Target audiences based on their online activity and interests.
✔ Facebook & Instagram Video Ads – Reach users directly in their social feeds.
✔ Mobile Video Ads – Deliver engaging mobile video ads through Mobile Conquesting strategies.
✔ Cross-Platform Video Pre-Roll – Seamlessly advertise across multiple digital platforms.
✔ YouTube Video Ads – Engage users on the world’s second-largest search engine.
✔ OTT & Connected TV Ads – Place your ads on streaming platforms like Hulu, Peacock, and Pluto TV.
✔ Native Video Ads – Integrate your video seamlessly into relevant content.
✔ Social Mirror OTT Ads – Repurpose your best-performing social videos as OTT ads.
✔ Custom Audience Matching & Lookalike Audiences – Target specific customers based on email, phone, or address data.

What is OTT (Over-The-Top) Advertising?

OTT advertising delivers video ads to viewers streaming content on connected TVs and digital platforms, reaching audiences across:

Amazon Fire TV Stick
Roku, Chromecast, Android TV, Apple TV
Xbox TV & Gaming Consoles
Sling TV, Hulu, Peacock, Pluto TV & More

✔ Premium OTT Inventory: 100% of our OTT ads are served on Connected TVs—the most desirable placement for digital video advertising.
✔ On-Site Visit Tracking: See how many people watched your OTT ad and then visited your business.

The Impact of Video Ads

84% of viewers who discovered a new favorite show in the past year watched it on a streaming platform (OTT).
Only 13% watched their new favorite show on traditional TV.
Video ads increase brand recall by 80% compared to static ads.
(Source: MarketingCharts).

Where Will Your Video Ads Run?

Your video ads will appear on:
✔ Streaming services & connected TVs
✔ Premium websites & news platforms
✔ Social media feeds (Facebook, Instagram, YouTube, TikTok, LinkedIn)
✔ Mobile apps & gaming platforms

Get Started with Video Advertising Today

Ready to reach your audience with high-converting video ads? Contact us to launch a campaign that delivers real results.